供应商参与绿色产品创新效能的提升路径及实现机制研究

Supplier involvement into green product innovation is significant to green development transformation of Chinese manufacturing firms. Preferential acquisition of supplier’s innovation resources is the key for improving the effectiveness of supplier involvement into green product innovation. From the perspective of the supplier network, this project explores the path and implementable mechanisms to enhance the effectiveness of supplier involvement into green product innovation. Firstly, this project studies on the connotation of the effectiveness of supplier involvement into green product innovation and distinguish the differences of supplier involvement forms by cluster analyzes. Secondly, it reveals the path to preferentially acquisition of supplier network innovation resources in collaborative innovation, through relationship coordination and interest sharing between manufacture and supplier, then proposes the improving paths for the effectiveness of supplier involvement into green product innovation based on supplier network resources. Thirdly, based on the research results of supplier network resource mobilization mechanisms in supplier involvement into green product innovation, it explores the alignment relationship between mobilization mechanisms and supplier involvement forms by construct and validation of the moderating alignment model. Lastly, according to the characteristics of ‘outsourcing’ ‘coordinating’ ‘consulting’ supplier involvement into green product innovation, put forward a proposal about the path and its implementable mechanisms to enhance the effectiveness of supplier involvement into green product innovation respectively.The findings of this project will provide theoretical significance to the manufactures integrating supplier network innovation resource for green innovation.

供应商参与绿色产品创新对现阶段中国制造企业的绿色发展转型具有重要意义，优先获取供应商的创新资源是提升供应商参与效能的关键。本项目拟从供应商网络视角出发，探讨企业通过供应商网络资源动员，提升供应商参与绿色产品创新效能的路径及实现机制。首先，研究供应商参与绿色产品创新效能的内涵，聚类分析不同供应商参与形式之间的差异；其次，揭示绿色产品创新协同中，通过关系协调和利益共享优先获取供应商网络创新资源的路径，进而提出基于供应商网络资源驱动的供应商参与绿色产品创新效能提升路径；然后，在探明供应商参与绿色产品创新中供应商网络资源动员机制的基础上，通过调节型适配关系模型的构建与验证，揭示以上动员机制与供应商参与形式之间的适配关系；最后，针对外包型、协作型和咨询型供应商参与绿色产品创新的特点，提出与之相匹配的参与效能提升路径及实现机制。该项目研究成果对于企业整合供应商网络创新资源开展绿色创新有重要理论意义。

本研究面向制造企业提升供应商参与绿色产品创新效能的需求，依据社会资本理论、供应链治理理论、自然资源基础观理论、交易成本理论、社会交换理论和权力—依赖理论，通过质性研究与量化实证研究相结合的方法，重点探析了供应商参与绿色产品创新过程中，制造企业通过优先获取供应商资源提升供应商参与效能的路径，以及考虑供应商参与时机和参与模式的权变作用，确保上述路径能够达到预期目标的实现机制。主要工作成果包括：首先，探明了供应商参与绿色产品创新效能的内容结构，提出的基本解释架构包括参与贡献、协同程度和目标达成的3个维度；其次，构建了供应商参与绿色产品创新效能的提升路径模型，深入揭示了制造企业通过供应商社会资本、分配/程序公平、权力组合策略、契约治理形式和绿色供应商开发形式的合理选择优先获取供应商资源，进而提升供应商参与绿色产品创新效能的路径；第三，阐明了包括供应商早期参与和深入参与两种供应商参与绿色产品创新时机的内在差异，以及咨询型、协作型和外包型三种供应商参与绿色产品创新模式内在差异；第四，构建了供应商参与时机与契约结构特征对供应商参与效能的联合调节作用模型，以及‘供应商参与模式—治理形式适配’对供应商参与效能影响机理模型；第五，通过揭示能够适配不同供应商参与时机与参与模式的供应商关系治理机制，提出了制造企业提升供应商参与绿色产品创新效能的实现机制。最后，结合中国制造企业管理实践，从供应商资源动员的视角提出了能够帮助制造企业提升供应商参与绿色产品创新效能的管理对策。该项目的研究成果不仅从理论层面丰富了绿色技术创新和战略供应链管理领域的研究，而且对于中国制造企业整合供应商资源提升绿色产品创新产出的管理实践也具有重要现实意义。